The Brazilian powerlifter has refused to disappear.

“Strength is not just about the weight you lift. It is also about the choices you make, the discipline you build, and how you respond to challenges,” she wrote on Instagram, framing the viral clip as a lesson in resilience rather than something to apologise for.

Touma, a nutritionist and personal trainer, was competing in the 69kg category at the Copa SP de Levantamento Terra in São Paulo on 17 October. Her third attempt in the deadlift was loaded to 192.5kg, a weight she had set as a personal target. As she tried to pull it from the platform, the lift stalled and a stream of urine was visible on the stage.

Touma did not take the clip down. She shared her own cut of it on Instagram Stories and leaned into the moment.

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Touma vows to return at 192.5kg

The 192.5kg attempt is her stated personal record, and she has already set her next step publicly. In an Instagram post quoted by Latinus, she said that what was once a dream is now her third attempt, and promised that at her next competition the number would go up and she would complete the lift.

Her tone across the posts has been self-deprecating rather than defensive.

“I just need to finish the jobs and the unscheduled lifts first. Because apparently, I’m breaking records both in deadlifting and in construction,” she wrote in another Stories post.

The clip has drawn the usual spread of mockery, sympathy and encouragement, with Brazilian and international outlets picking up both the video and her responses through the following week.

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67.3% of competitive female powerlifters report it

What happened to Touma has a clinical name and a documented prevalence. Stress urinary incontinence is leakage caused by sudden pressure inside the abdomen, the kind generated when a lifter braces for a maximal pull. It is a separate condition from urgency-related incontinence and is not caused by psychological stress.

A peer-reviewed study of competitive female powerlifters found that 67.3% of participants had experienced stress urinary incontinence during powerlifting at least once in their career. The deadlift was the single exercise most associated with episodes, reported by 58.9% of respondents, ahead of the squat at 45.2%. Pelvic floor physiotherapy is the first-line treatment, and the authors note it is often not on the radar of female strength athletes.

The condition is unrelated to how much weight an athlete can move. Touma’s 192.5kg attempt sits inside the serious competitive range for her weight class.

She has not yet named the meet at which she will try the lift again.

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